Counterfeiting is not a new term for the electronics industry as counterfeit electrical and electronic products now occupy second place after pharmaceuticals estimated to range anywhere between US$11 billion to $20 billion worldwide every year. Hence anti-counterfeit and loyalty platform is required.
No proper way to verify product originality.
Consumers get duped with fake products.
No proper way to register or verify the warranty.
Fake electrical products can lead to an accident.
Leads to legal troubles for the brands.
No direct link between the brand and its consumers & influencers.
Fake coupons circulated in the market
No real-time configurations can be made to the campaign
No targeted reach and low conversion rate
Very Cumbersome to manage and execute.
Our solution provides an effective anti-counterfeit & loyalty platform for Electrical & Electronic products that can protect and engage brands, customers, electricians, retailers & influencers. We also have options to include Digital Warranty to make the activation and claim process for it easy and seamless.
Smart labels with unclonable technology.
A sophisticated engine having rule-based digitized loyalty and customer engagement.
One-Stop solution to solve problems related to counterfeiting, digitized loyalty, track & trace, and warranty protection using a single label.
Anti-Counterfeit & Loyalty platform provides unique identity to each product item using uncloneable smart labels.
Pre-Purchase and Post-Purchase verification through SMS, WhatsApp, Web, or App.
Can be scanned by consumers, electricians, field staff & mystery auditors.
Automated identification and generation of reports and field anomalies.
Comprehensive real-time analytics.
Rule-based customized loyalty campaigns can be carried out for the beneficiaries.
Real-Time configurations can be made in the campaign for products in factory or market.
The campaign can be targeted to selected users.
Reward users through cashbacks, loyalty points, vouchers, gifts, etc.
Notify users through SMS, Email & App.
KYC mechanism in place to identify legitimate users.
Provides complete details on the supply chain in real-time.
Individual or multiple product items can be tracked and traced.
Fully-Automated and Semi-Automated system setup.
Product diversion and unauthorized distribution tracking.
Comprehensive and real-time analytics.